Blogger for Relationships - part-time (your home)

email this posting to a friend los angeles craigslist > central LA > jobs > writing/editing jobs Avoid scams and fraud by dealing locally! Beware any deal involving Western Union, Moneygram, wire transfer, cashier check, money order, shipping, escrow, or any promise of transaction protection/certification/guarantee More info Reply to: kkdhr-3507805016@job.craigslist.org[?] Work from home on days and at hours that suit you. Students welcome. English must be your mother tongue for this diverse and interesting role.

First phase:
We need our already written unique articles posted on blogs that we're targeting. Your role will be to email these business blogs to create relationships and then get the posts up. You'll be trained and we have initial contact email templates.
A few blogs will requires your making a follow up phone call - this has been proven to increase our odds of success dramatically.

Second phase:
After initial contact, you'll be regularly contacting targeted blogs to get more articles posted, and also working with writers to have content written.

Since you'll be contacting preselected business blogs, we prefer that you to either possess blogging experience, or be a regular blog reader. Since we have the systems and will be training you, what matters to us is your motivation and conversational English.
Some blog commenting will be needed. Please let us know what social media experience you have, and whether you have any SEO experience.

We prefer a longer term mutually beneficial relationship.
Your written English level must be very good.

Please share your preferred working hours and days, and if you're outside of CA share your time zone.
If we like your application, we'll ask you to send us an example approach email.

Please start your application with: 'Please find my resume attached', and ensure that your resume is attached.
Location: your homeCompensation: $10ph starting, reviewed after 6-8 weeks based on your successTelecommuting is ok.This is a part-time job.This is a contract job.This is an internship jobOK to highlight this job opening for persons with disabilitiesPrincipals only. Recruiters, please don't contact this job poster.Please, no phone calls about this job!Please do not contact job poster about other services, products or commercial interests.PostingID:3507805016

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Rural marketing: Say no to price wars, relationships key

The bond between retailers and consumers in tier III and IV towns tends to be quite strong and often extends into the personal sphere. AFP

While brands do have some relevance, in-store recommendation by store owners can override a lot, so a good retailer can sell an unbranded product with ease.

Retailers, in general, are seen as subject matter experts by a lot of consumers unlike in urban cities, where a store assistant is a mere facilitator of a transaction. So, the first thing you’d need to do is talk about your brand to this segment: store owners, traders or merchandisers, those who will be an active partner for the product or service you are selling. Get them to understand the underlying values.

Build relations and partnerships

A lot of trade happens on credit and personal relationships and sales without providing a bill is almost a norm in these markets.

The bond between retailers and consumers in tier III and IV towns tends to be quite strong and often extends into the personal sphere.

So if you are setting up your own stores, you’ll have to work around processes that adapt to such nuances. Big and fancy stores used to intimidate consumers (as they tend to give the perception of being more expensive), but this is slowly changing. Similarly, if you are looking to partner with existing retailers and sell through their shelf space, then these are the systems that you would be experiencing.

So plan your inventory and supply-chain management accordingly. Needless to say, this depends on the vertical you are in.

Standalone stores work well for consumer durables; however, for apparels, personal care items and the like, selling through existing stores in shopping complexes are viable options too.

Franchise your way in

Franchising is a feasible option too, to create a network and reach consumers. Franchisees would be well-versed with buying patterns of consumers in these markets and for a retailer, this would be highly useful to know your consumer profile of that particular town. You will need to do lots of groundwork on where the customer is and how to reach them. However, remember, franchisees may not have empirical data but more anecdotal, and therefore you’ll need to conduct a well-mapped survey to understand the market and gaps therein.

Say no to price wars

As a first generation entrepreneur, without the weightage or backing of big names, it is advisable not to get into price wars.

Existing retailers have strong associations and can drive you out of the market. The key to beat an established retailer with sound reputation and influence in these markets is to do something innovative.

In tier III and IV towns, this is not a difficult deal to crack. Lure customers with nicely dressed promoters, a clean, neat shop with air-conditioning, and ample parking place.

Plus, they look for value for money and functionality of the product rather than the luxury or lifestyle element, so play on the former.

Contrary to what people think, real estate capital costs are high, so opt for rentals if you are setting up base.

Marketing mantras

You will need to do a bit of marketing to complement the above-mentioned initiatives. However, your modus operandi will have to be old-fashioned in some sense and social media is not the way to create awareness.

The plus side is cost of advertising will be less in comparison to urban markets.Hoardings and newspaper inserts work best, say experts. In addition, advertising through cable television and slides in cinemas are good options too as are fairs, small events and exhibitions to create some noise.

Customer relations are equally important here. Never ill-treat them as customers in these towns take things personally. If not treated well once, he/she would never re-visit stores or buy your product/ service, no matter what value you offer.

Brand ambassadors sell products and services well too. If you don’t have the big budget that is needed to bring in a Hindi film industry celebrity, you can also opt for television anchors to come and inaugurate the store or attend the product launch.

They will always draw in the crowds and ensure a better visibility for your brand.

Story was first published in the Entrepreneur India

This article is supported by Spark the Rise. To know more, and to submit your ideas and projects, click here.

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